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marketing noun
• ADJECTIVE clever, effective, good | poor | aggressive | online | mass | niche | direct, one-to-one (AmE), targeted | guerrilla (esp. AmE), interactive, viral, word-of-mouth Users downloaded the ad and sent it on to friends, a pure form of viral ~. | global, international, worldwide
• VERB + MARKETING do The company has done some effective ~ of the new model. | improve
• MARKETING + NOUN campaign, exercise (esp. BrE), strategy | blitz, effort, push The film was a flop, despite a big ~ blitz. | gimmick, ploy, tool | hype Everyone will tell you their product is best but this is just ~ hype. | director, executive, manager | consultant, guru, specialist | agency, company, department, firm (esp. BrE) | budget We don't have a huge ~ budget and rely on word-of-mouth.
• PREPOSITION in ~ She works in ~. | through ~, with ~ We could get more sales through better ~.
• PHRASES sales and ~
marketing
noun
[搭配]ADJ.
effective, good
有效的营销;出色的营销
poor
拙劣的营销
aggressive
强势的营销
direct
直销
global, international, worldwide
全球营销;国际营销;世界范围的销售
niche
向特定消费群的营销
[搭配]VERB + MARKETING
do
做营销:
The company has done some effective marketing of the new model.
这家公司已为新款汽车做了一些有效的营销活动。
improve
改进营销
[搭配]MARKETING + NOUN
campaign, exercise, strategy
营销计划;营销活动;销售策略
ploy, tool
销售计谋;营销手段
director, manager
市场总监;销售经理
agency, company, department
销售代理;营销公司;市场部
[搭配]PREP.
in ~
从事营销工作:
She works in marketing.
她从事营销工作。
through/with ~
通过营销:
We could get more sales through better marketing.
我们可以通过更有力的营销提高销售额。
[搭配]PHRASES
sales and marketing
销售与推广
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